The ELECPHONIC [2006] debut by truly independent artists ELECPHONIC @ CD Baby & iTunes Music by truly independent artists ELECPHONIC @ CD Baby
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ELECPHONIC [2006]

Tracklist:
01 - Don’t Try Fool Me
02 - Freakin On A Sneaka
03 - Going To Goa
04 - Had An Idea
05 - Maria Duval
06 - Data Broka
07 - Ambien
08 - SUV
09 - LFA Sonar

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PRESS

The ELECPHONIC debut is a whimsically Mercurial collection of nine tracks simmered and steeped in a stew of electronica.

Released on Daniel Gannaway's Truly Independent label, ELECPHONIC presents an incisive socio-political commentary in its lyrical content and continues the wryly opinionated tradition of the label's various previous releases, such as OP-ED.

Going to Goa, for example, reflects on the cultivated ignorance of India's many tie-dyed faux-hippy tourists. "I don't really want to know about Goa's long history that stretches back to BC third century, I just want to get high by the Arabian Sea... I'm going to grow my hair and get braids and beads; I'm going to do yoga under the ubiquitous coconut tree."

A standout track is the humorously titled Freakin on a Sneaka, deriding the bizarre, though unstoppably popular sneaker culture/industry.   "Pumping the price up with limited runs, vintages and retros and new combinations, they make crazy money while people slave in sweat shops off shoe addicts like me just hanging for the Quickstrike... 300 pair locked down in dry storage. Ain't even been worn, still got them in their boxes..."

In a later track, waxing philosophical on America's fascination with oversized 4x4s, ELECPHONIC prophetically states of the SUV: "I'll always be happy as long as I have my toys." It seems that feeding the West's need for distractions, indulgences and toys is a global preoccupation that we foolishly call 'growth and progress'...

Truly quirky, yet indulgently crafted, ELECPHONIC is at its heart an exercise in musical creationism in that it arrives fully-formed from the ether with not a hint of evolution or precedent. The album can be enjoyed on a variety of levels, for it is musically competent, engaging and varied, and also taps the rich vein of 'currency' offered by electronica.

It's the lyrical adeptness, though, that holds the ear. For while the compositions build, crescendo and fall with great personality, the words have a lingering resonance which gives each track a depth of character not entirely familiar to the electronic genre.

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Review - NZ Musician Magazine
ELECPHONIC: Self-titled
By Ania Glowacz

This is a somewhat unconventional foray into electronica. Unusual in that the lyrics are significant and important - yet are vocoded and treated with a variety of alien-type effects, rendering them a little incoherent on first or most listens. It takes a bit of patience and concentration to fully appreciate this work. There's a lot of retro synths and disco beats in the music, along with more trance-type and contemporary elements that also distract from the core of the material - the words (provided). So whilst the lyrics have something to say (topics include SUVs, wasted hippies in Goa, the violent effects of sonar on marine life, the sneaker industry), they're not immediately obvious. Some of it sounds dated and a bit clumsy, but the tweaked and twisted electronics with a slightly sinister feel are original (a touch Scritti Politti, Gary Numan, Kraftwerk, Marilyn Manson?) It's experimental, political and a bit of a grower. There's a healthy sense of humour behind it all, and some tracks would work well on a compilation or soundtrack. Truly quirky - give it a try.

:: NZ Musician Magazine

LYRICS

Track 01: Don't Try Fool Me
Music & Words © 2006 Elecphonic

I Know What You Want To Be Its Written Clear For All To See I Know What You Want To Be Dont Try Fool Me You'd Wrestle The Moon If You Could Pull It Down Bring You Closer To The Sky Walk On The Heads Of Those That Clothed & Fed & Those That Helped You Get By

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Track 02: Freakin On A Sneaka
Music & Words © 2006 Elecphonic

Pumping The Price Up With Limited Runs Vintages & Retros & New Combinations This One Shop Only Release In Soho Who That Owner He Designer So I Go They Make Crazy Money While People Slave In Sweat Shops Off Shoe Addicts Like Me Just Hanging For the Quickstrike I've Got A Serious Problem Building Up On My Visa Card Got A Serious Problem On My Visa Card Freakin Freakin On A Sneaka Three Hundred Pair Locked Down In Dry Storage Ain't Even Been Worn Still Got Them In Their Boxes Ebay Some Air Max Got A Price Tip On NT My Girls Going Crazy For New Kicks By Gwen Stefani I Got To Get A Pair Customized By Jor One But For Sure They Wont Be Anything By Air Jordan Then Me & Her Can Fly Back To London Think Back To The First Posting By The Former Iron Lung Freakin Freakin On A Sneaka A Shoe Is Only Worth As Much As You're Willing To Pay For It

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Track 03: Going To Goa
Music & Words © 2006 Elecphonic

Im Going To Goa Now Smallest State On The Indian Sub-Continent Im Taking No Luggage With Me So When I Arrive Ill Hire My Own Motorcycle Pilot I Don't Really Want To Know About Goa's Long History That Stretches Back To BC 3rd Century I Just Want To Get High By The Arabian Sea Get Ready For The Next Full Moon Party Im Going To Goa Now Im Going To Grow My Hair & Get Braids & Beads Im Going To Do Yoga Under The Ubiquitous Coconut Tree I Want To Discuss The Difference Between Psychedelic & Goan Trance Is It Organic Metallic Will It Even Matter To Me? I Don't Care About The Environmental Havoc Caused By The Party I Dont Care How It Effects The Local Villages I Just Want To Find My Alternative Consciousness Then I Want To Find Others In A Meeting Of Consequence Im Going To Goa Now I Guess I'm Most Looking Forward To Learning About Spirituality Smoking Dropping With My New Best Friends That Are Really Deep We'll Dance In Fluorescent Colors Until The Sun Tells Our Feet Go Find The Lotus Flower That The Aliens Eat

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Track 04: Had An Idea
Music & Words © 2006 Elecphonic

Had An Idea Got Told It Was A Good One Had An Idea I Had It Made Got A Problem Now Small Fish In A Big Bowl Big Fish Stole My Idea Now Big Fish Found A Loophole Had An Idea Got Told It Was A Good One Had An Idea I Had It Made Had An Idea I Had It Made They Stole It My Idea With Sugar On Top Their Legal Team Wont Stop

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Track 05: Maria Duval
Music & Words © 2006 Elecphonic

I Fell In Love With Maria Duval She Sent Me A Letter She Said That She Tell Me How To Save My Health To Make Myself Rich She Added Me To Her Scammer Suckers List Dear Mr Sucker I've Just Seen You In My Crystal Ball Driving A New Ferrari With A Glamorous Woman On Your Arm Your Health Could Be Perfect But There's Just One Thing Send A Cheque For $35 & We'll Soon Talk Again Dear Mr Sucker This Offer Is Too Good To Be True! Your Should Rip This Up But You Wont 'Cause I'm Exploiting A Weakness In You Send Another Cheque To Learn How To Cure Aging In Just 3 Weeks Oh & Look Out For Mail From My Associates Who Have Some Products That Are Truly Neat! Maria's A Scammer A Scammer A Scammer Dear Mr Sucker I'm Afraid I Can't Accept Your Invitation Out Though I am Flattered By Your Interest In My Psychic Development To This Date I Don't Want To Tell I'm Really Just A Mail Order Marketing Firm Or That You'd Have Been Better To Throw Your Money On The Fire & Watched It Burn Burn Burn

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Track 06: Data Broka
Music & Words © 2006 Elecphonic

Never Mind What Your Employer Says Tracking Your Movements With GPS It's Built Into Your Mobile Phone So If You Carry One You're Never Really Alone They're Gonna Locate Your Cell This Data Broka Never Mind What The Government Says Tracking Your Movements With GPS It's Built Into Your Mobile Phone So If You Carry One You're Never Really Alone Selling Your Details To Complete Strangers Thank God For America Blog Minimal Regulations From The Federal Government

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Track 07: Ambien
Music & Words © 2006 Elecphonic

When I Want To Sleep I Take This Pill Calms Me Mind Helps Me Chill Yeah I Like It I Think It's A Bit Of Alright But I Don't Know What Happens When It Turns Out Me Lights Don't Go To Sleep To Get Fat On Ambien Me Girl Is From LA She's Really Really Health Conscious & Concerned About Me Late Night Sleep Food Binges I Don't Remember A Thing & I Always Eat Me Brekky Me Girl Says This Side Effect Is An Unknown Quantity Between You & Me I Think It's About The BMW I Got Stopped On The PCH To San Francisco It Was 4 AM I Was Stuffing My Face With KitKats Driving Asleep On The Ambien

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Track 08: SUV
Music & Words © 2006 Elecphonic

I Drive This Big Car It's A 4 x 4 It's An SUV But I Live In The City American Made Zero Miles To The Gallon It's An SUV But I Live In The City Ohhhh I've Run Out Of Gas Again They Call It Gas Gouge Gouging My Pocket It's An SUV But I live In The City Conspicuous Consumption I Don't Drive Off Road It's An SUV But I Live In The City Bush Gave Me A Tax Break Should Have Bought A Prius It's An SUV But I Live In The City I'll Always Be Happy As Long As I Have My Toys It's An SUV But I Live In The City

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Track 09: LFA Sonar
Music & Words © 2006 Elecphonic

Imagine You Lived In The Sea Bombarded By Sonar So Strong It Destroyed Your Ears & Body Imagine You Used Sound To See Now Can Your Hear Me? Do Your Hear Me? State Of The Art Technology Brought Into The Ocean By The US Navy Noise Pollution Filling The Sea Killing Our Friends Do Your Hear Me?
ELECPHONIC: SOPHOMOREPHONIC [2007]Phonoss: Rushcutters [2007]ELECPHONIC [2006]kidameln: the kidameln lo-fi [2004]Phonoss: Dead Slow for Hell [2005]Phonoss: ELIMINATOR 2004

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